This piece provides advice on how to attract the best talent to an organization. It suggests utilizing a variety of methods, from employee referrals to job postings, to increase outreach. Company culture should focus on values like collaboration and teamwork, while salaries should be competitive. To get noticed online, the article advises sharing job posts on social media, and finding ways to answer potential applicants’ questions or give them information. Additionally, it is encouraged to use technology to host virtual events and interviews to reach a larger audience. Lastly, paying close attention to onboarding processes and providing networking opportunities will help retain talent.