This article examines the concept that not all administrative personnel are interested in pursuing a higher level of work, such as strategy. Some administrative staff may prefer to stay at a lower level of responsibility due to various factors. These can range from simple risk aversion to a lack of interest in taking on challenging and rewarding tasks. Employers should consider these different motivations when creating incentive programs for employees. Understanding and responding to these motivations can help encourage the right behaviours in order to achieve well-rounded organizational success.