In today's tough hiring market, employers must be smarter and more innovative when it comes to recruiting talent. Employers may need to think outside of the box to reach top talent and to ascertain the value that candidates bring to the company. To attract the best talent in a hiring slowdown, employers should prioritize a positive candidate experience, focus on employee advocacy and referral programs, and leverage technology for automated candidate tracking and virtual interviewing. Additionally, employers must put together a strong value proposition that incorporates competitive salary and benefits as well as flexible work options. Lastly, employers should establish a “hire smarter, not harder” mentality, as networking and targeted outreach are increasingly important.